RE: Nature as Advertisement

From: Colin Hales (colin@versalog.com.au)
Date: Sun Aug 11 2002 - 15:08:51 MDT


aving already taken over magazines, televisions, skylines and sporting
events, advertisers have drenched our Internet browsers with a relentless
stream of pitches. But they have somehow managed to leave Mother Nature
alone. Can they resist this for long?

Researchers at the State University of New York at Buffalo are experimenting
with genetic technology that would allow them to dictate what colors appear
on the wings of butterflies. If they can do that, what next? Company logos?

There are countless possibilities for moving ads out of the virtual world
and into the real one. Sponsorship-wise, it's time for nature to carry its
weight.>>

Butterflies?
I want a purple dog.

Sorry, I just want one.

:-)

Colin



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