From: David A. Kekich (kekich@cablecomm-pa.com)
Date: Thu May 20 1999 - 13:40:40 MDT
Yes, entertaining, but did they convince you to open an account? That's the
*only* true purpose of advertising. If a commercial doesn't convince you to
buy, it flopped.
J wrote:
> You want to know greatness? You want to see creativity? You want to know
> people loving, thinking, and doing with a strong philosophy?
> Well, you got it! Merrill Lynch and JWT (the ad agency) have come together
> to really make something wonderful. They are doing EVERYTHING right. This
> is why the recent ad campaign of M. Lynch, "Technology," is by
> far my favorite. I am in love with this commercial. I swear it made me
> CRY! Job well done!
>
> I am sure people think I am insane for caring so much about this, but it
> matters to me. Seeing greatness, even in a commercial, is a highlight in
> my life. Please please please, take the time to view this ad, it is well
> worth the watch.
>
> Merrill Lynch and JWT present "Technology."
>
> http://www.plan.ml.com/cgi-bin/audioram.cgi?rafile=press/technologyv.rm
>
> (real audio is required)
>
> M.Lynch has two other VERY well done spots listed on their site. You can
> view them if interested at:
>
> http://www.merrilllynch.com/achievement/index.htm
>
> Great commercials are my hobby. I research them and just love them to
> death. Smile. If you want to know of other interesting ad campaigns or
> have questions, feel free to ask. I have a ton of them and am creating a
> website called "Excellence in Advertising." Enjoy!
>
> Challenge me!
> Jasmine
> *~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*
> jazz@blatt.org http://www.blatt.org/jazz ICQ 17296019 Jasmine- on dalnet
> "A smile is man's gateway to adoration and happiness." -- Michael Hallquist
> *~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*
-- David A. Kekich First Security Capital, LLC 175 Whispering Pines Estates Johnstown, PA 15905 USA Tele. 814-255-6005/Fax 814-255-3418 http://www.FirstSecurityCapital.com
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